The heart of the story ™

Playbook

36 Articles

London 2012: Boxing

July 12, 2012

Tell me about Boxing: The London 2012 Games will mark an especially exciting time for boxing as women’s boxing will be making its Olympic debut. The sport of boxing dates back to the time of...

MORE *

Tell me about rowing: Rowing will take place at Eton Dorney near Windsor Castle, about 25 miles outside of London. Dorney Lake is a 220-meter man-made channel of water constructed specifically for rowing. The channel...

MORE *

London 2012: Taekwondo

July 12, 2012

Tell me about taekwondo: A popular Korean martial art (no, not karate), taekwondo will hit the London Games August 8 when it debuts at ExCel. Competitors earn points for kicks and punches, which makes sense...

MORE *

London 2012: Canoeing

July 12, 2012

Tell me about Canoeing: Believe it or not, canoeing and kayaking have been a competition sport in the Summer Olympic Games since the 1936 Games in Berlin. There two disciplines to canoeing: slalom and sprint....

MORE *

London 2012: Wrestling

July 12, 2012

Tell me about wrestling: The sport of wrestling has been traced all the way back to 708 B.C., but it made its modern debut at the Athens Games in 1896. Wrestling requires both physical strength...

MORE *

London 2012: Gymnastics

July 12, 2012

Tell me about gymnastics: Gymnastics promises to be one of the most entertaining sports each Games, and London will be no different. A combination of strength and grace set gymnastics apart, and the sport has...

MORE *

Tell me about track and field: Track and field events are part of the “Athletics” division of competition, which also includes road running events (the men’s and women’s marathons and the long-distance racewalking events). Track...

MORE *

London 2012: Trampoline

July 12, 2012

Tell me about trampoline: The newest of the three gymnastics competitions at the Olympics, trampoline is the one you’re probably going to wish you could try. The first modern trampoline was originally made as a...

MORE *

London 2012: Basketball

July 12, 2012

Tell me about basketball: With such an intense focus on the NBA, the Summer Olympics offers a refreshing change for the basketball world. Since basketball has become an Olympic sport in 1936 for men and...

MORE *

London 2012: Triathlon

July 12, 2012

Tell me about triathlon: A combination of running, swimming and cycling, triathlon is a grueling but popular Olympic event. Triathlon made its Olympic debut in 2000 and has been won by six different countries each...

MORE *